The five key design points of the H5 marketing campaign, one less trap will save you.

First, the structure must be clear. Columns and navigation determine whether users can find the information they want within three seconds. This is the skeleton of H5 marketing activities.

Second, performance must pass. Opening speed directly affects the bounce rate. Image compression, caching and CDN are indispensable.

Third, the content must be layered. The core selling points are put in front and the details are put in front, allowing visitors with different intentions to take what they need.

Fourth, data must be buried. Decision-making is based on data rather than feelings, which pages are popular and which step is high.

Fifth, keep expansion. Business will grow, and a good H5 interaction can have its own communication power in the social circle. The system architecture should reserve iteration space.