What to do in corporate WeChat private domain? The complete process from sorting out requirements to launching

Many enterprise WeChat integration projects did not think clearly about the service objects and core scenarios before launching, resulting in repeated revisions and out-of-control budgets after launching.

Enterprise WeChat is extending from internal communication to external customer connections and is the hub of private domain operations. Mengtu Network divides enterprise WeChat integration into five stages: demand interview, information architecture, prototype design, development testing, and review and launch. Each step has deliverable confirmation.

The value of the standardized process is not that it constrains creativity, but that it allows the cost of uncertainty to be absorbed in the early stage and reduces fire fighting in the later stage.